We build powerful personal brands in sports and the arts

Services

Effective Personal Brand Promotion

Increase your visibility through ADVES’s strategic smart approach, ensuring successful personal brand promotion globally.

NIKITA BEDRIN

Racing Driver, Formula 3

DARYA KLISHINA

Track and Field Athlete

ILYA POMAZUN

Goalkeeper, FC Spartak Moscow

IGOR TSVIRKO

Principal Dancer, Bolshoi Theatre

KRISTINA KRETOVA

Prima Ballerina, Bolshoi Theatre

ANASTASIA SMIRNOVA

Soloist, Bolshoi Theatre

MAKAR MIKHALKIN

Soloist, Bolshoi Theatre

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How We Build a Personal Brand

Comprehensive Media Strategy

We help athletes and artists develop an all-encompassing media strategy by working across multiple channels simultaneously. Our approach boosts visibility, fosters audience engagement, and creates a personal brand that appeals to advertisers.

Personalized approach

We don’t follow cookie-cutter templates — each time we seek fresh, tailor-made solutions that highlight the unique personality and strengths of the individual. Our team uses proven techniques to enhance brand awareness and demand.

Excellence in Event Management

We organize and produce events featuring our clients. From concept development to full technical execution, we manage events of any scale. These are attention-grabbing occasions designed to elevate the public image of the individual.

Персоны ADVES в СМИ:

How We Work with Advertisers

Brand Ambassador Selection

We select public figures for brand partnerships based on in-depth analysis of the target audience. Our professionals consider not only reach and popularity, but also how well the person's image aligns with the brand’s values. The agency’s goal is to foster genuine audience connection.

Persona Adaptation

We tailor the media image of the personality according to the client’s vision, including the development of basic behavior guidelines for the media landscape. Our team takes into account every detail — from tone of voice to visual and textual content style.

Creative Concept Development

We craft creative concepts that clearly reflect the client's values and emphasize the brand ambassador’s strengths. This through developing a detailed content plan designed to attract the target audience and maximize campaign performance.